GE industry experts answer your fleet management questions

Ask the Expert question: At the one year anniversary of Hurricane Katrina, how has GE's Trailer Fleet Services been able to help the New Orleans area recover over the past year?

Greg LeBlanc, New Orleans Branch Operations Manager, answers: After the Hurricane Katrina disaster hit we quickly responded by setting up a central command center in the region to coordinate relief related trailer needs, as well as respond to the needs of the many employees we have in the region.

Our priority during the first weeks and months ahead was to assure the safety of our branch employees in the region. Many of our employees were left with only the shirt on their back. GE worked tirelessly to make it possible for many families to return to the area and start to rebuild their homes and lives as soon as possible. I can recall several senior level managers at GE on the phone with our branch employees daily to calm their fears, let them know they still had a job, and to make sure they were getting what they needed.

During the following months, the city started a massive rebuilding and cleaning operation to get life back to normal - which incidentally has never been the same since the night of August 29, 2005.

The breach of the levees after the arrival of Hurricane Katrina devastated our previous New Orleans branch location - suffering a loss of nearly all our trailer inventory at the time. Today our business is located just outside of New Orleans proper and is ready to assist businesses in the area with trailers to meet the increased logistics and transportation needs of the region.

Our New Orleans branch is now seeing a surge of customers - both for rental and maintenance services. Initially, the lack of demand in convention business shifted trailer inventory in the surrounding area back to our New Orleans branch. Luckily, those trailers provided the inventory that we needed to plant our feet firmly back on the ground (albeit a ground over the swamp). It provided the necessary assets we needed to get our local and national customers back up and running in the area.

Many local customers have come back to the city and picked up right where they left off. Everyone that returns is doing a small part in helping to rebuild the city and strengthen the local economy.

On a personal level, we still have two mechanics without a permanent home. You can't speak about Katrina without speaking about these employees. Both of these guys are working furiously to meet local and national government deadlines to keep their personal property. One year later, these people are still waiting on government funds to help them. It has been a huge struggle in the area for many and seeing it first hand with two of your employees makes it very personal.

During this anniversary of Hurricane Katrina, GE's Trailer Fleet Services is proud to be involved in the rebirth of the great city of New Orleans as it rebuilds and gains a sense of normalcy. Our New Orleans area branch employees are dedicated to delivering the best service and GE experience possible as they support the renewal process in the region.

GE as a company has done so much for their employees and that is only a drop in the bucket when you compare it to what GE has done for the entire Gulf Coast area. GE has shown compassion and has helped these people get back on their feet. Not only has GE as a company shown compassion, but also the hundreds of other employees working across the country to take care of customers and personnel in the area and I would like to personally thank them.

For more information on GE's relief efforts with Hurricane Katrina, click here.

Video: GE's "Camp Comfort" support of Hurricane Katrina

This video documents the enormous GE response to Hurricane Katrina recovery efforts - with particular emphasis on our Modular Space support. See and hear firsthand the power of GE and our employees in the face of a catastrophe.

View the video

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